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What Does a Travel Agent Actually Do?

  • Writer: Sheila Smith
    Sheila Smith
  • Sep 25
  • 3 min read

And Why Having One in Your Corner Makes All the Difference


Let’s be honest, planning a vacation today can feel more like a part-time job than a joyful escape. Between endless search results, confusing cancellation policies, and the pressure to “get it right,” it’s easy to feel overwhelmed before you’ve even packed a bag.


That’s where a travel advisor comes in. (This article is based on what Believe You Can Travel does for our clients. Not all Agents do this. Ask questions before you decide on an agency!)


We’re not just here to book flights and hotels. We’re here to listen, guide, and help you travel with confidence. Whether you’re planning a family getaway, a solo recharge, a group cruise, or a sensory-friendly adventure, a travel advisor helps turn your ideas into real, meaningful experiences.


Here’s what that actually looks like and why it matters.


We Help You Plan the Trip That Fits You

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Every traveler is different. Some want all-inclusive ease, others crave off-the-beaten-path exploration. Some need sensory-friendly spaces, mobility support, or medical considerations built into their itinerary. A travel advisor takes the time to understand what matters to you and then builds a trip around it.


We handle the logistics:

- Flights, accommodations, transportation, and activities

- Travel insurance and documentation

- Special requests, accessibility needs, and group coordination

- Real-time support if things go sideways


Instead of juggling 47 browser tabs, you get curated options, expert insight, and someone who’s already done the research for you.


It Doesn’t Cost You More to Use an Advisor

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One of the biggest myths about travel agents is that they’re expensive. In reality, most travel advisors are paid by the suppliers we book with (hotels, cruise lines, tour companies) not by you. That means you get professional support without added cost.


Some advisors charge planning fees for complex or customized trips, but those fees are always transparent and often save you money in the long run by avoiding costly mistakes or missed opportunities.


When you book direct, you’re on your own. When you book with an advisor, you gain a partner who’s invested in your experience from start to finish.


We Know What You Don’t Know (Yet)

Sure, you can book a trip yourself. But should you?


DIY booking means navigating a maze of options, policies, and fine print. Professional planning means you get someone who knows which resorts are truly family-friendly, which cruise cabins are worth the upgrade, and which destinations are best for your travel style.


We also know how to:

- Spot red flags in cancellation policies

- Navigate travel insurance and visa requirements

- Coordinate multi-generational or multi-family trips

- Advocate for you when things go wrong


It’s not just about convenience it’s about confidence.


We Make Travel More Inclusive

Accessible travel isn’t just about wheelchair ramps. It’s about making sure every traveler feels safe, supported, and included.


As a Certified Autism & Accessible Needs Travel Professional, I specialize in helping families and individuals with sensory sensitivities, medical challenges, and mobility needs experience the joy of travel. That means finding the right accommodations, building sensory-friendly itineraries, and advocating for your needs every step of the way.


Travel should be for everyone. And when accessibility is prioritized, magic happens.


We Handle the Chaos of Group Travel


Group trips sound fun and they are but they also come with a lot of moving parts. From coordinating flights and room blocks to managing payments and special requests, there’s a lot that goes on behind the scenes.


Whether it’s a girls getaway, a family reunion, or a themed cruise, I handle the logistics so you can focus on the fun. I also help set expectations, communicate with group members, and make sure everyone feels taken care of.


Planning a group trip isn’t just about booking it’s about leadership, organization, and heart.



So, What Does a Travel Agent Actually Do?

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We listen. We plan. We advocate. We are your partner the entire trip. We make travel easier, safer, and more joyful. And we do it with heart.


If you’ve ever felt overwhelmed by vacation planning, or wished someone could just handle it, that’s exactly what we’re here for. Whether you’re dreaming of sunshine, adventure, or a sensory-friendly escape, I’d love to help you get there.


Let’s make travel magical together.


Sheila Smith

Believe You Can Travel

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Picture of Sheila on a Caribbean beach.
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